
2010 RUaD Coalition Annual Report
The Mission:
The Washington State Coalition to Reduce Underage Drinking (RUaD) provides state-level leadership to reduce underage drinking by leveraging resources and strengthening communities in Washington State.
- The RUaD Coalition carries out its mission by:
- Providing state-level leadership
- Leveraging resources
- Strengthening communities
RUaD Strategies:
- Analyze and disseminate information and, as appropriate, promote public or corporate policy changes, with respect to:
- Implementation of social host laws or ordinances
- Reduction in indoor alcohol advertising
- Availability of high alcohol content malt beverages (such as Four Loko) and flavored malt beverages (such as Mike’s Hard Lemonade) and packaging and marketing of both
- The mixing of alcohol and energy drinks
- Other emerging issues related to reducing underage drinking
- Monitor pertinent legislation and rule-making
- E.g. Beer tax, beer and wine sampling at farmers markets, and sobriety checkpoints
- Support youth influencers (such as parents, caregivers, coaches, religious leaders, educators, other youth) by:
- Expanding and enhancing Start Talking Now efforts and website
- Assisting communities in continuing Let’s Draw the Line efforts
- Developing and distributing toolkits for the implementation of social host ordinances in WA communities
RUaD Coalition Roster

